They tried it once before, with putting the Last Action Hero ad on the main tank, the movie bombed, so advertisers being a superstitious lot don't want to try it again. Mind you, that didn't hurt Rutan selling ad space on SS1 (and the M&M's Mike Melville let out in the cockpit were product placement). Of course, this was pretty much predicted by the movie Fight Club, if you'll recall.
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